IIS University and PRSI Jaipur Chapter Talk Show: Exploring Career Opportunities in Mass Communication and Public Relations
Date : 19th October 2024

In a special talk show jointly organized by IIS University and the Public Relations Society of India (PRSI) Jaipur Chapter, mass communication and public relations experts shared valuable insights on the diverse career opportunities in these fields. The event aimed to guide mass communication students by providing real-world knowledge and professional advice to help them prepare for successful careers.

Key Highlights from the Speakers:

  1. Mr. Virendra Pareek, Chairman of PRSI Jaipur, moderated the talk show. He emphasized the essential qualities of a public relations professional, such as leadership, precise communication, and decision-making skills. He conveyed the significance of knowing one’s field and the ability to adapt and make strategic decisions. Drawing from his 40 years of experience, he distilled practical wisdom for the students.
  2. Mr Farukh Afridi, a Legendary PR Professional and Former Media Advisor to CM Rajasthan, shared his experiences in public relations, focusing on the importance of building relationships and maintaining effective communication. He discussed the challenges and opportunities within the profession, highlighting the importance of resilience and adaptability in navigating the dynamic nature of PR work.
  3. Dr. Jitendra Dwivedi, Special Correspondent, All India Radio Rajasthan, underscored the importance of communication in public relations, asserting that effective communication forms the foundation of representing any organization or individual. He continually advised students to refine their communication skills and discussed how AI is transforming the industry.
  4. Mr Ramphool Gurjar, senior PR Professional and Member of the Consumer Court, stressed the need for a mature mindset to handle the challenges in the PR field. He explained that a public relations professional must control emotions and thoughts to respond effectively to different situations.
  5. Ms Kavita Joshi, Vice Chairperson PRSI Jaipur, delivered an inspiring speech. She encouraged students to view challenges as temporary and reminded them that success is attainable with hard work and dedication. Her journey motivated students to pursue their goals with resilience.
  6. Mr Ashish Bakshi, Senior PR and HR Expert, advised students to stay prepared for employment opportunities. The competitive landscape requires constant self-improvement. He emphasized that staying proactive and honing skills can make a significant difference in achieving career goals.

Program Coordinator Dr Ruchi Goswami, Head of the Masscom Department, IISU, expressed her gratitude, highlighting how the talk show provided students with comprehensive insights into the skills and attributes needed to excel in public relations and mass communication. The event saw enthusiastic participation from mass communication, MBA students, and faculty members.

Through this event, the experts imparted valuable guidance, equipping students with the knowledge and motivation to pursue a successful career in the evolving landscape of mass communication and public relations.

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